Intro to Email Marketing Strategy

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5.0 | 3 reviews

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ABOUT THIS EVENT
Event Category

Business & Technology

Event Overview

Learn how to build, and manage, an easy-to-update email newsletter and strategy that can turn more website traffic into business leads!

An intensive workshop aimed at beginners who wish to build simple, yet beautiful newsletter campaigns and discuss new strategy how to maximize their web marketing efforts.

If you’re looking to enhance your online presence and engage your current clients this email marketing jumpstart workshop is perfect for you. This session teaches the very basics of getting your email newsletter up-and-running, how to manage and create lists as well as some very strategic ways you can use email marketing to reach more readers and convert visitors. The instructor, Scott Winterroth of Front & Social Media, will walk you through, step-by-step, the actions you need to take to get your business marketing program in high gear! You will walk away from this class with a fully working, professionally developed email marketing strategy ready to use and confidence in managing it on your own.

Setting up a beautiful newsletter template
Creating and managing lists and importing your existing contacts
ExpressPigeon.com Walkthrough
Guide to creating engaging content
Learn the email marketing language
Creating Autoresponders
Split A|B Testing subject lines

As much as we can teach you in two hours!

What to Bring:

A laptop computer with a power cord
A notebook and pen (optional)

Minimum age

All ages welcome

Prerequisites

An free expresspigeon.com account.

Cancellation Policy
Location

There are currently no upcoming dates scheduled for this Dabble. Log in to an account message the host or add to your bucket list to be automatically notified when new dates are posted.

MORE ABOUT YOUR HOST

Scott Winterroth

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Scott Winterroth is the founder of Front & Social Media, a creative public relations and digital marketing firm based in Chicago. Scott has over 10 years experience in public relations and online marketing and regularly coaches on email marketing strategy.

EXPERIENCE REVIEWS

  • Default user photo
    Maliya S.
    Reviewed on 10/29/13

    Great informative class! I received a lot of valuable information and helpful tips.

    Great informative class! I received a lot of valuable information and helpful tips.

  • Thumb utsonlylogo
    Urban Threads S.
    Reviewed on 10/03/13

    This was a great intro class in using Express Pigeon and is recommended for everyone who is a complete novice in drag and drop interfaces on the the internet and newsletter protocol. The class did not offer information beyond the basics such as content methodology and practices for engaging the audience.

    This was a great intro class in using Express Pigeon and is recommended for everyone who is a complete novice in drag and drop interfaces on the the internet and newsletter protocol. The class did not offer information beyond the basics such as content methodology and practices for engaging the audience.

  • Default user photo
    Kadesha T.
    Reviewed on 09/25/13

    Good information about email marketing tools

    Good information about email marketing tools

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