Twitter for Business: Use Twitter to Reach your Customers

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ABOUT THIS EVENT
Event Category

Business & Technology

Event Overview

Your customers live on social media networks like Twitter. And you want to be a part of their online lives. But you’re not entirely sure where to start, or would like some advice and help improving your current efforts. This is the right class for you.
The Twitter for Business Workshop will provide you with a deep overview of the Twitter eco-system, and get your presence jumpstarted right in class! By the end of this Workshop, you’ll have the foundation for a strategic plan and an inviting Twitter presence for your business. Some of the topics that will be covered include:
• Introduction to Twitter and its common features
• A rundown of Twitter terminology and interface
• Step-by-step process to creating and customizing a Twitter account for your business following Best Practices
• How to define your voice and give customers a reason to connect with you
• Examples of how companies of all sizes are successfully using Twitter to connect with their customers
• How to use Twitter to learn what your customers are saying about their needs and your market
• Creating an simple strategy for getting the most out of your social media efforts on Twitter
• Integrating Twitter into your overall marketing strategy
• Initial steps to jumpstart your Twitter account, building a following, and engaging your audience

The workshop will follow a step-by-step workshop format, so you will learn by creating your account and executing different tactics right in class. Get ready to Tweet!

What to Bring

Your Laptop

Minimum age

All ages welcome

Cancellation Policy
Location

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MORE ABOUT YOUR HOST

The Digital Professional Institute trains starters, working professionals, agencies, and companies on the most relevant digital skills of the 21st century. Through targeted programs taught by world-class practitioners, our learners have access to the entire digital ecosystem — digital marketing, social media, video production and post-production.

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