Planning Your WordPress Website

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ABOUT THIS EVENT
Event Category

Business & Technology

Event Overview

Learn the steps it takes to setup a powerful website using WordPress.


Presented by Scott Winterroth, Content Academy® Co-Founder & Instructor


About the Seminar


Whether you’re starting a blog, an informational website or an e-commerce site, you need a content management system that is easy to develop and capable of presenting your information on any digital device. WordPress is the dominant player because it provides a dynamic platform for publishing content, without having to hire a programmer to simply manage site content.


In Content Academy's Planning a WordPress Website in-person seminar, we’ll introduce you to WordPress and explain how to set up a website for the first time


 

What to Bring

Notebook and Writing Instrument Portable computer recommended

Minimum age

All ages welcome

What's Provided

WiFi

What You Can Expect From This Experience
  • Introduction to web content management
  • Web production before WordPress
  • How WordPress became the dominant player for websites
  • Where and how to set up a site
  • Define the difference between WordPress.com vs WordPress.org
  • How WordPress works for you
Cancellation Policy
Location

MORE ABOUT YOUR HOST

Scott Winterroth

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Scott is a co-founder of Content Academy and a 10-year professional of the integrated marketing and communications fields. Currently, Scott is a full-time marketing manager in addition to his duties as co-founder of Content Academy.

Prior to his current full-time position, Scott worked in a corporate communications department and was a champion for the utilization of social media for public relations strategy. Today, social media continues to be an integral component of many external communication programs and a key asset to the organization for which he worked. Scott began his career working for a public relations agency where he assisted a variety of accounts in the for-profit and nonprofit sectors.

WordPress and Blogging Creds:

In 2008, Scott was introduced to WordPress while he was starting his first blog, CountryMusicChicago.com. Utilizing his journalism degree, publicity tactics, and photography skills, Scott managed to build an online community from scratch that quickly became a known resource for all things country music in Chicago. Along Scott’s Country Music Chicago journey, he quickly became enamored with WordPress, an open-source website content management system, and digital marketing tactics such as search engine strategy and content marketing. Scott quickly realized that when combined these tools can be very powerful for not only building blogs but also for marketing businesses online.
In 2010, Scott launched Front & Social which provides blogging strategy and WordPress development services for a variety of clients who are looking to use WordPress and search engine strategy to promote their products or ideas. Today, through his efforts with Front & Social, Scott has had the pleasure to assist many entrepreneurs with launching blogs and podcasts.

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