Tell Your Story, Build Your Brand

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5.0 | 4 reviews

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ABOUT THIS EVENT
Event Category

Business & Technology

Event Overview

You’re a consultant with expertise, an entrepreneur with an idea, a professional with a vision – and you’re looking for business results. The truth: You can’t sell, share or communicate with anybody unless you connect with them.

How do you communicate your credibility, experience and knowledge when all your competitors are striving to do the same thing? You do it by capitalizing on the hidden power of storytelling to communicate who you are and why your work matters.

In this workshop, you’ll create a powerful – and memorable – story to help you build your brand and win more business. By the end of the session, you’ll have a keen understanding of your audience, the message you wish to communicate, and how to tell a moving story that generates results. Bring a laptop and get ready to launch your communication strategy in a powerful new direction.

Minimum age

All ages welcome

Cancellation Policy
Location

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MORE ABOUT YOUR HOST

Shari Caudron

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Shari Caudron is founder of The Narrative Group, a firm that provides comprehensive support for emerging authors. A well-published author, speaker, and writing coach, Shari is happiest when she is sitting down, pen in hand, asking people about their lives--and then connecting the dots to help them--and others--understand their own unique stories. She's put this talent (some might call it nosiness), to work as a journalist, writing coach, executive speechwriter, corporate communications consultant, and university professor.

Today, she speaks regularly about the power of personal narrative, teaches customized training courses for a diverse range of organizations, and works on a wide variety of book projects with thought-leaders involved with business, education, the arts, medicine, financial services, management consulting, and the non-profit arena.

See www.TheNarrativeGroup.com.

EXPERIENCE REVIEWS

  • Default user photo
    Monica S.
    Reviewed on 05/23/13

    Positive overall experience. But it was really difficult to hear.

    Positive overall experience. But it was really difficult to hear.

  • Default user photo
    Andrea D.
    Reviewed on 05/23/13

    Enjoyed and learned from Shari's expertise as a leader/teacher, as well as input from the other participants. In fact, I was surprised that the time went by so fast! The venue was nice with the bar/lounge setting outside, but the music there was too loud for those of at the back to hear people around the table in the conference room. Overall, a wonderful evening.

    Enjoyed and learned from Shari's expertise as a leader/teacher, as well as input from the other participants. In fact, I was surprised that the time went by so fast! The venue was nice with the bar/lounge setting outside, but the music there was too loud for those of at the back to hear people around the table in the conference room. Overall, a wonderful evening.

  • Default user photo
    Jackie N.
    Reviewed on 05/23/13

    Well presented with memorable stories and probing questions.

    Well presented with memorable stories and probing questions.

  • Default user photo
    Suzanne H.
    Reviewed on 05/23/13

    My first class with Shari through the Lighthouse Writers workshop two years ago was a turning point in my life. Shari guides students on a path to their innermost stories that are moments of discovery, the first stage of transformation. She has transformed my life and continues to guide me both through courses like this and her coaching me through a book project. One thing is for certain, I am never bored nor do I ever come away from her classes feeling less than exuberant!

    My first class with Shari through the Lighthouse Writers workshop two years ago was a turning point in my life. Shari guides students on a path to their innermost stories that are moments of discovery, the first stage of transformation. She has transformed my life and continues to guide me both through courses like this and her coaching me through a book project. One thing is for certain, I am never bored nor do I ever come away from her classes feeling less than exuberant!

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