Write a Business or Self-Help E-Book

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Event Category

Business & Technology

Event Overview

Every small (or large!) business owner needs an e-book in his or her arsenal. E-books are the perfect tool for:

  • Showcasing your expertise

  • Building your brand

  • Converting potential clients

  • Recruiting top hires

  • Spreading an important message

  • and generally, Networking like a boss!

It's not quite as easy as it seems, however, to write, publish, and distribute an e-book. Where do you start and how the heck do you get to a polished, accessible final product?

In this three-hour workshop, facilitated by Jess Hagemann of Cider Spoon Stories, you'll learn how to:

  1. Generate content in your area of expertise

  2. Structure that content

  3. Create catchy titles, subtitles, and headers

  4. Build a book layout (text only) in Microsoft Word

  5. Upload that book to Amazon's Kindle platform

  6. Design a cover using Amazon Kindle

  7. Integrate Amazon e-commerce into your existing website

  8. Drive user traffic to your Amazon page

Note: This class will cover Amazon Kindle only, and may not be applicable to Barnes & Noble, iBook, or other e-book platforms. You do not need to have a book written to take this class; it is expected that you will apply what you learn in class on your own time.

Please bring a notebook/pen or charged laptop/tablet. Handouts and light refreshments provided.


What are my transportation/parking options for getting to and from the event?

Sharp Noggin is a residential shop-home in the Mueller development. There is plenty of free street parking, or take bus #37.

What's the refund policy?

All ticket sales are final. However, if you can't make class for any reason, feel free to transfer the ticket's value to a friend. Simply email Jess at ciderspoon@gmail.com to let her know the name of the person attending in your stead.

Minimum age

All ages welcome

Cancellation Policy

There are currently no upcoming dates scheduled for this Dabble. Log in to an account message the host or add to your bucket list to be automatically notified when new dates are posted.


Jess Hagemann is an award-winning author and accomplished biographer. She owns and operates a ghostwriting business in Austin called Cider Spoon Stories, through which she helps seniors, veterans, small business owners, and others write the books they've always wanted to.

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